He was just an accountant at Saatchi & Saatchi and it was there that he probably witnesses just how easy it was to make money from gullible Clients!
Please return to those words, he was (is?) an accountantâ¦not an Account Director or some such grandiose titleâ¦just an accountant, and now that makes him a leading authority within an industry labouring under a heavy burden of doubt.
When you read any of the interviews given by this illustrious figure, never once does the word âcommunicationâ pass his exalted lips, why, because he knows nothing about the process of communication.
Probably doesnât want to because he is making his money with an investment in highly inefficient industries, inefficient that is, to their Clients! â namely advertising/ View the rest of this article
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