Friday, November 23, 2007

7 Cool Swap Ideas For Ezine Publishers

1. Swap ads.



Start your ad off with a winning headline that will catch

your reader's attention.



Then follow up your headline with ad copy that interests and

leads your reader to want to join you.



Stress the benefits your reader will get from her

subscription to your ezine.



Lastly, end your ad with a call to action that directs your

reader to join your ezine. For example, by sending an email

to your autoresponder or visiting your subscription page.



2. Swap a recommendation within your ezine.



Do you know an ezine that would benefit your subscribers?



Let your readers k View the rest of this article


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