It becomes more and more clear, that online presence has to be viewed as just one side of our total presence in the market place. One aspect to improve the situation for many websites would be to make it easy for visitors to print web pages. This should be possible with longer texts as well as with product pages and pages displaying just overviews. The potential of prints from your website as a marketing tool should be activated. Some ideas for print pages: - Full contact information of all kinds on one page, including a map showing how to find you. - Catalogue like pages. - Reviews. - Schedules for deadlines, publishing dates or the like. - Annotated lists of useful resources. - Product descriptions. - Teasers of book chapters etc. - Fax and mail order forms. - Guar View the rest of this article
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